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Hank's Marketing and Business Tips

HMBT #114: Brandon Hatcher Tells Us To Just Do It Part 2

This is the second part of my discussion with Brandon Hatcher of Social Remedy Marketing. Make sure to listen to part one, which is episode 113. We jump to where Brandon talks about ‘being on social media”. Many business owners have told Brandon that they did not think that their potential customers were on social

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HMBT #113: Brandon Hatcher Tells Us To Just Do It Part 1

Brandon Hatcher with Social Remedy Marketing joins me for a two-part series to talk about creating content for social media. I met Brandon at Converge South a couple of months ago. Converge South is a technology and creativity conference in Winston Salem, NC. I sat in on his session and was impressed with his storytelling

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HBMT# 112 Chris Daltorio Discusses Sales

Chris Daltorio from New Velocity joins me today to discuss sales. New Velocity is a sales and leadership development firm. They work with companies of all sizes. Chris likes to help companies grow by helping people become the superstar version of themselves. As a small business owner, your passion alone is not enough. Having sales

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HMBT Bonus: End Of Year Challenge

This is a special episode of Hank’s Marketing and Business Tips. Recently, I have been talking about how most people slow down and let off the gas during the holiday season and that now is the time for business owners to double down so that you can beat your competition. By doing so, you will

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HMBT #111: Timothy Robbins Talks Content Creation

Today, Timothy Robbins and I talk about content creation. His company, Today Creative, is a content creation company. They create content for customers to help with inbound marketing. Inbound marketing is using content or marketing tactics to drive traffic or leads back to your website. You can use informational and valuable content to share in

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HMBT #110: William Meredith Talks Small Business

This was an impromptu recording with William Meredith, the owner of five franchise locations of Learning Express Toys in the Raleigh NC area. I asked William what a small business owner needs to keep in mind when running a business. He said that business owners need to keep an open mind. Also, reading books and

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Bonus: Planning for 2018

Now that the end of the year and the holidays are upon us, we tend to focus on other things than our work or our business. You should always be planning for the week, month, quarter, and year. I have already met with my wife and planned some of our goals for next year and

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HMBT #109: Case Studies

Case studies are a great tool to add to your marketing efforts. Case studies are written documentation or a video that explains how you helped a customer. Basically a success story. Create a study where you were able to help a customer save time or money or maybe just made them happy. Add details like

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