HMBT #292: Before the Funnel
In this episode, Hank and Bolaji discuss effective demand generation strategies where they emphasize the importance of understanding audience needs, creating engaging content, and fostering brand affinity before guiding potential customers into the marketing funnel. Highlights: 🎙️ Engaging Content: Craft content that resonates with the audience, placing them at the center of the narrative. 🛠️ […]
HMBT #291: Accidentally Fell Into SEO
Steven Schneider, co-founder of TrioSEO, joins the show to discuss the significance of blog content and SEO strategies for businesses. We discuss the effectiveness of quality blog writing over quantity, advocating for a strategic approach to content creation and SEO. Highlights📈 Quality over Quantity: Focus on fewer, high-quality blog posts to ensure better SEO results.🤖 […]