• Landscaper Using Facebook In a Unique Way to Communicate With Clients

    Landscaper Using Facebook In a Unique Way to Communicate With Clients

    I recently started a discussion on a Facebook group about how landscapers use Facebook to help grow their business. So far, there are 48 replies and going strong.  I was impressed with the amount of landscapers that are using Facebook to post pictures of their work and attract business. What caught my attention was a…

  • How to Use Social Media as a Landscaper

    How to Use Social Media as a Landscaper

    As Spring approaches, It reminds me of when I was excited to go and hand out flyers door to door to obtain clients. I also put some of those flyers on mailboxes, hoping that I would not received a warning or a fine, since it is not legal to do so.  Then there was the…

  • Stories Are Coming to Facebook

    Stories Are Coming to Facebook

    First Snapchat, then Instagram, now Facebook will have “stories”. Stories are pictures and videos that disappear after 24 hours. Stories are not included in the News Feed. Users will see circular profile images at the top of their Newsfeed and when one is tapped on or clicked, it will bring you to that user’s Stories.…

  • Use Facebook to Re-Engage With Your Email Subscribers

    Use Facebook to Re-Engage With Your Email Subscribers

    As consumers, we all get busy. We all tend to put off making decisions, especially when it comes to shopping. Sometimes a little reminder helps.  These days, people have their attention pulled in many different directions. Marketing on one channel, such as email, is limiting your conversion potential.  You should be using other platforms to…

  • Facebook Launches Instant Games for Messenger

    Facebook Launches Instant Games for Messenger

    Facebook recently started to roll out Instant Games in the U.S. and 30 other countries. There are currently 17 games from classic developers such as Bandai Namco, Konami, and Taito. You can also find games from newer developers such as Zynga and King. The games are available on newer iOS and Android devices. So the…

  • Facebook Changes Newsfeed Algorithm, Again

    Facebook Changes Newsfeed Algorithm, Again

    Facebook is always looking to give users more relevant information. They are always trying to serve you posts that you want to see. A while back, Facebook did away with the linear timeline and started showing you more posts that they felt were along the lines of what you would want to see. Once again,…

  • Temporary and Video Profile Images for Facebook

    Temporary and Video Profile Images for Facebook

    It looks like Facebook is rolling out a bunch of new updates lately. We recently reported that Facebook is testing a new feature called Reactions, which is a much anticipated change people have been waiting for. Rather than being able to dislike a post, users will have a range of ways to show emotions. The most recent…

  • Facebook is Testing Reactions

    Facebook is Testing Reactions

    Facebook is starting to test the highly anticipated feature where users will be able choose more than a  Like on posts. In a statement, Mark Zuckerburg stated that it will be a more expressive Like button. The new feature will not include a dislike button, but rather allow users to express love, awe, humor and sadness.…

  • Pages Messaging: Engage with your customers

    Pages Messaging: Engage with your customers

    Back in August, Facebook announced Pages Messaging for businesses. This will allow users to send private messages to page owners rather than just posting on their wall. Businesses can now add  a “send message” button to local awareness adds as a call to action. This will allow  people to ask questions or start a conversation with a…

  • Facebook Dislike Button is a Reality

    Facebook Dislike Button is a Reality

    During a Facebook Townhall today, Mark Zuckerberg announced that they are planning to role out a dislike button. For the longest time, Facebook users have wanted the ability to dislike posts, but have only been able to like posts and then share their thoughts via comments. As mentioned in this post, we discussed coming across a news story…