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Tag: Hank’s Marketing and Business Tips

December 11, 2018December 12, 2018 Hank Hoffmeier Alexa Tips

HMBT # 152: Power of Story

In todays episode I speak about a workshop that I attended about the power of story in business. Stories help you sell more and become more trusted. Listen to the episode to hear what I learned and how it can help you.

December 4, 2018December 7, 2018 Hank Hoffmeier Alexa Tips

HMBT # 150: Get AMPed for Mobile

Today, I share some more more information from Pubcon. When it comes to websites, speed matters. Your website needs to load fast so that you do not make visitors leave your site. There is something called AMP (Accelerated Mobile Pages). In this episode, learn what it is and how to use it.

November 27, 2018November 30, 2018 Hank Hoffmeier Alexa Tips

HMBT # 150: Content Marketing Tips From Joe Pulizzi

While speaking at Pubcon a while ago, I heard Joe Poluzzi talk about content marketing. Make sure to consistently create content and have a plan. In this episode, I spell out the formula that will help you and provide some other tips.

November 20, 2018November 23, 2018 Hank Hoffmeier Alexa Tips

HMBT # 149: Holiday Welcome Series

Around the holidays, you need to attract attention. I remember an article I wrote about having a welcome series in place for the holidays. First, if you do not have a welcome series for new email subscribers, you should create one. If you do, you should think about creating a special one for the holidays, […]

May 1, 2018May 6, 2018 Hank Hoffmeier Alexa Tips

HMBT #131: Focusing on the Negative

Have you ever had a negative thought? Many of us have and a lot of us do all the time. What you want to do is stop thinking about what can go wrong. Start thinking positive and be an opportunistic person. The reason for business goals is so that you can focus on what you […]

January 30, 2018April 10, 2018 Hank Hoffmeier Alexa Tips, Podcast

HMBT #118: Spring Cleaning

If you are using email marketing to promote your business, you need to clean your list every six months to a year. You do not have to just remove subscribers from your list, you can send them a series of about three emails to try to win them back. You can use a subject line […]

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