HMBT #176: Oops They Said it Again
It never fails, there is always someone that asks me about using a purchase list for their email marketing campaigns. Let’s talk about it.
HMBT #175: Helpful But Not Destructive
In this episode we talk about how you can be helpful or distractive when it comes to customer service and your business or in how your employees interact with your customers.
HMBT #174 Fear and Rejection
In this episode we talk about fear and rejection. These two items are holding you back. You need to put yourself out there. Ask for things. Do things. You cannot grow and succeed if you do not take chances.
HMBT #173: Group Think
In this episode, I talk about what I learned at the AMA Summit in Chicago. A great group of people came together to learn how to become more successful and serve those in their markets. It is great when people can share information about successes and challenges that will help others. This is something that […]
Three Essential Steps to Success for Email Marketing
Got subscribers? Check. Sending emails? Check. Wish you had more subscribers and better opens rates? Cannot check hard enough, right? When it comes to email marketing, it is the simple things matter. Often times, going back to basics is something that is heavily overlooked. Making sure that you have the fundamentals covered is the key […]
HMBT #172: Fun Time
With a society focused on success and riches, we seem to forget to have fun in business and in life. Make sure to use humor and add a little bit of fun into your daily grind.
HMBT #171: Give Me What I Want
I open this episode by asking how many of you only talk to people only when you want something. This is true for many people, both as a person and a business owner. Make sure that you are always reciprocating. If not, you are doing more harm than good. You need to help others […]
HMBT #170: Email is the Way
In this episode, I talk about how email marketing is still the best marketing channel. I recently spoke with some prospects that realized this and so should you. Listen to find out why.
HMBT 169: Why Do That?
In this episode I call out those that gravitate toward social media and tend to forget about content marketing in the form of blogging. The organic reach that your social posts will receive is low, about 2%. Of course, you can pay to have your post boosted or run ads to get in front of […]
HMBT #168: Talk Triggers
I recently heard Daniel Lemin talk at the Internet Summit about the book that he co-authored with Jay Baer titled Talk Tiggers: The Complete Guide to Creating Customers with Word of Mouth. Many businesses do not do anything to stand out. What you need to do is make sure that your brand is somehow memorable. […]