HMBT #211: Danielle Gray is the Content Whisperer

HMBT #211: Danielle Gray is the Content Whisperer

HMBT #211: Danielle Gray is the Content Whisperer

The Content Whipserer joins me today to talk about creating effective content.

What does it mean to be a content whisperer? It means being able to work with different personalities and use techniques to get content out of them.

Tips:

  • Need to be present, that is where you find the content. It comes down to mindfulness. 
  • Recognize what is around you and know your audience
  • Remove distractions when trying to create content.
  • Use the What, So What, and Now What process;
    • What- What is the topic
    • So What- Why is this important to my audience
    • Now What- What do you want people to take from your content?

It is important to marry good content to good visuals. Make your content scannable.

Parting thoughts from Danielle: Even though is it not always easy, stay true to yourself!

Connect with the content whisperer:

Linkedin: https://www.linkedin.com/in/daniellegraymba/

Twitter: @DanielleGrayMBA

Website: https://www.dgmarketingco.com

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