Sometimes you need to take a step back to see the full reality of things. I just returned from a two week vacation in California where I was able to remove my “marketing lens” and see things differently. I recommend you do the same. Take a listen for more details.
In this episode I am recording while on vacation in Yosemite National Park in California. While here, I was being “observant”. This meant that I was observing nature, the plants, water, and wildlife. I made sure not to interact with them in a negative way so that it would effect change and ruin the beauty […]
In this episode, I talk about planning and making decisions. While spending some time in Los Angeles, I see how the business of the city makes people do some strange things. People tend to make last minute or late decisions. Don’t let this happen to you. Make sure that you plan ahead. Set goals and […]
On this episode, I am joined by Lauren Williams. I met Lauren through my volunteer efforts with SCORE. Lauren is from New York and reached out to me to help mentor her through the launch of her new podcast: The Imperfectly Phenomenal Woman. The podcast will break down the unrealistic expectations that society places on […]
It never fails, there is always someone that asks me about using a purchase list for their email marketing campaigns. Let’s talk about it.
In this episode we talk about how you can be helpful or distractive when it comes to customer service and your business or in how your employees interact with your customers.
In this episode we talk about fear and rejection. These two items are holding you back. You need to put yourself out there. Ask for things. Do things. You cannot grow and succeed if you do not take chances.
In this episode, I talk about what I learned at the AMA Summit in Chicago. A great group of people came together to learn how to become more successful and serve those in their markets. It is great when people can share information about successes and challenges that will help others. This is something that […]
Got subscribers? Check. Sending emails? Check. Wish you had more subscribers and better opens rates? Cannot check hard enough, right? When it comes to email marketing, it is the simple things matter. Often times, going back to basics is something that is heavily overlooked. Making sure that you have the fundamentals covered is the key […]
With a society focused on success and riches, we seem to forget to have fun in business and in life. Make sure to use humor and add a little bit of fun into your daily grind.