Transcription:
This is Hank Hoffmeier with a Marketing and Business Tip for you today.
Today I like to talk about a tool that can help you with your marketing. The site is called niftyimages.com. What you can do is nifty images is that you can create personalized images such as birthday cards or gift card images, or anything that you want to put any type of custom information that you can use as a merge field, such as a name, email address, title onto an image to make someone feel like it’s directed at them.
They also have a countdown timer so if you have a limited time offer for a service or product, you can create a countdown timer. Now, what you can do is you can take the code that you are given once you complete your image for a countdown timer, add that to say an email and if you are using an email service provider, what you can do is use the field for first name, name, or email address and that information will be pulled in and be customized and personalized for them. And then the countdown timer will be just a snippet of code that actually counts down to the time that you put in in regards to something expiring, like a deal or sale.
So again, check out niftyimages.com. It is a great way to provide some great value through email and making it feel personalized.
If you havee missed any previous tips and would like to listen to those, please head over to HankHoffmeier.com/Alexa. You can also sign up for my email newsletter where I can deliver my tips directly to your inbox every day. Thank you for tuning in.
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Author
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Hank is an author, speaker, podcast host and Sr. Manager of Marketing Operations at Kickbox, a Ziff Davis company. With a passion for all things digital and social, combined with more than 25 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful.
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