Eric Megert, a comedian, talks about how to use comedy when you are a business owner. Maybe while selling or just going about your day.

What does it take to become a successful comedian? Eric said perseverance and the ability to fail (bomb) is important. I mentioned that I discussed failure in a previous episode. Don’t be afraid to fail.

Also, look at your verbiage and how you talk. You need to get to the point as soon as possible. When selling, in comedy, and when speaking to an audience, it is about them and not you. Your communication needs to be valuable and you need to get to the point as soon as possible.

We then discussed improv and using it to help make improvements in sales. Eric said that he talks about his family and relationships when on stage. He shared a quick joke with us.

I asked Eric about one thing that he learned from comedy. He said to be introspective and do not believe the hype. He mentions someone he knows that opened for Dave Chappelle one night and then went back to his job the next day washing cars.  There is always going to be someone better than you, but you still need to get out there and do your thing and age does not matter.

You are never too old to learn and improve. Keep reading. Make sure to keep your brain stimulated. I mention an article about doing things that you are not used to doing, like brushing your teeth with your opposite hand that you normally use. This forces your brain to adapt and think. It will help with keeping your brain stimulated and responsive.

Eric said to check out the NC Comedy Festival in February if you are in the area.

You can follow Eric on Twitter: @no_research

For a $30 account credit with iContact, use code HMBT.







  • Hank Hoffmeier

    Hank is an author, speaker, podcast host and Sr. Manager of Marketing Operations at Kickbox, a Ziff Davis company. With a passion for all things digital and social, combined with more than 25 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful.