I open this episode by asking how many of you only talk to people only when you want something.

This is true for many people, both as a person and a business owner. Make sure that you are always reciprocating. If not, you are doing more harm than good. You need to help others with their needs and wants while also fulfilling yours.



  • Hank Hoffmeier

    Hank is an author, speaker, podcast host and Sr. Manager of Marketing Operations at Kickbox, a Ziff Davis company. With a passion for all things digital and social, combined with more than 25 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful.