HMBT #266: Everyone Is Listening

Make sure to pay attention to the voice space. Whether it be podcasts, digital assistants, or new apps like Clubhouse, you need to know that this is a growing space. 

Sure, you need to create video and text marketing content, but voice is the new frontier.

Then there is Youtube Shorts, vertical videos under 60 seconds. Not everyone has it, but it might be work looking at this feature when it is more widely available. 

Audio:

Author

  • Hank Hoffmeier

    Hank is an author, speaker, podcast host and Sr. Manager of Marketing Operations at Kickbox, a Ziff Davis company. With a passion for all things digital and social, combined with more than 25 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful. 

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