• HMBT #100: Health and Marketing Discussion with Professorjohn

    I had the pleasure of bringing Professorjohn (PJ) from The Muscle Memory Group on the show today. I met PJ while speaking in about email marketing in Phoenix, AZ. He and I spoke about marketing for some time after my speaking session. He is passionate about what he does, just as I am about marketing.…

  • Interview: How One Company is Changing with the Times

    Interview: How One Company is Changing with the Times

    I recently had the pleasure to speak with Brandy Martin from Tarheel Tree Service in Haw River, NC. After going over their website and discussing some digital marketing campaigns, we decided to record our conversation. When Tarheel Tree started 36 years ago, their main channels for attracting new clients was using the Yellow Pages and…