The 5 Things That Helped Me Become a Better Speaker This Year
This has been a good year as a speaker for me. Early this year, I decided that I wanted to move from being a “presenter” to a “speaker”. It meant that I needed to change in numerous ways. Change is not easy for some. In fact, most people do not embrace change. To me presenting […]
HMBT #113: Brandon Hatcher Tells Us To Just Do It Part 1
Brandon Hatcher with Social Remedy Marketing joins me for a two-part series to talk about creating content for social media. I met Brandon at Converge South a couple of months ago. Converge South is a technology and creativity conference in Winston Salem, NC. I sat in on his session and was impressed with his storytelling […]
HBMT# 112 Chris Daltorio Discusses Sales
Chris Daltorio from New Velocity joins me today to discuss sales. New Velocity is a sales and leadership development firm. They work with companies of all sizes. Chris likes to help companies grow by helping people become the superstar version of themselves. As a small business owner, your passion alone is not enough. Having sales […]
HMBT Bonus: End Of Year Challenge
This is a special episode of Hank’s Marketing and Business Tips. Recently, I have been talking about how most people slow down and let off the gas during the holiday season and that now is the time for business owners to double down so that you can beat your competition. By doing so, you will […]
HMBT #111: Timothy Robbins Talks Content Creation
Today, Timothy Robbins and I talk about content creation. His company, Today Creative, is a content creation company. They create content for customers to help with inbound marketing. Inbound marketing is using content or marketing tactics to drive traffic or leads back to your website. You can use informational and valuable content to share in […]
HMBT #110: William Meredith Talks Small Business
This was an impromptu recording with William Meredith, the owner of five franchise locations of Learning Express Toys in the Raleigh NC area. I asked William what a small business owner needs to keep in mind when running a business. He said that business owners need to keep an open mind. Also, reading books and […]
Bonus: Planning for 2018
Now that the end of the year and the holidays are upon us, we tend to focus on other things than our work or our business. You should always be planning for the week, month, quarter, and year. I have already met with my wife and planned some of our goals for next year and […]
HMBT #109: Case Studies
Case studies are a great tool to add to your marketing efforts. Case studies are written documentation or a video that explains how you helped a customer. Basically a success story. Create a study where you were able to help a customer save time or money or maybe just made them happy. Add details like […]
What it Means to Have a Buen Dia in Barcelona
While vacationing in Barcelona, I was greeted by residents and business owners alike with “Buen Dia”, which means good day. I responded with “A ti”, which means “and you”. Barcelona is a polite city where mere strangers wish each other well. When frequenting a local bakery or picking out tapas at a restaurant, the staff […]
HMBT #108: Focusing On Those That Ignore You
The phrase “focusing on those that ignore you” is pretty powerful. To find and attract new customers, you need to find people that have not heard about you and your business. You can use social media ads and blog posts to gain attention. You can also network to increase your brand awareness. Build your LinkedIn […]