4 Tips on How to Use Google+ for Your Business

There were rumors that Google+ was dead. We do know that Google is not making improvement, but it is still alive and well. It is still a good place to post and have discussion. It can also help provide information about your company when someone searches on Google and also provides SEO benefits. Here are […]

Snapchat’s Tap To View is Awesome!

SnapChat

Snapchat announced today that they are adding “tap to view”. This means that users will no longer have to hold their finger on the screen to view a video! I know that my finger tends to get in the way of viewing some great videos, so this is a welcomed change! What do you think about Snapchat?

Target Facebook Users with a look alike audience

Look Alike Audiences

Facebook allows you to create a “custom audience” by uploading a list of email addresses or phone numbers. Facebook will then hash (encrypt) the information and match it against their database. If users information matches those that you provided, you will then have your custom audience. Most marketers will use their email marketing lists to […]

Facebook Is Watching You, Or At Least What You Read

Facebook Thumbs

Have you ever came across a news story or post from a friend that is tragic in nature? We all have. The hard decision to make is whether or not to like the post. If you like it, does that make you a bad person? Or does that show empathy? That is a debate to […]

Twitter Removes Character Limit for Direct Messages

For the longest time, Twitter had the same 140 character rule for direct messages like it has for regular tweets. It was hard to actually have a private conversation since the limit was so short. Twitter announced that this change will be coming this month and the new limit will be 10,000 characters. Earlier this […]

5 Ways You Can Use Social Media On Father’s Day

Father's Day

Father’s Day is around the corner. If you sell a product or service, you should capitalize on this time to grab the attention of your customers. Based on information from 2013, 61% of consumers had shopped online for their Father’s Day presents. This is a popular holiday for retailers to take advantage of, where gifts […]

Twitter Now Lets You Share Block Lists

Twitter Block list

Let’s face it, not all Twitter users share good things. There are numerous scammers and nefarious folks in Twitter land. To combat this, Twitter allows user to block accounts. This will stop users from adding you to lists and will not show you @replies or mentions from that user. They will not be able to […]

Apple Pay Supports Pinterest’s Buyable Pins

Pinterest

During their WWDC conference today, Apple announced that ApplePay will support Pinterest’s upcoming buyable pins. Cole Haan, Neiman Marcus and Macy’s are among thousands of  other stores that will take advantage of this new feature. This is important in that users can buy products right from Pinterest and pay with by using ApplePay. It will […]

Do you #Hashtag?

Hashtag

Do you use hashtags? Most people think that they are only for Twitter, buy they have been growing more popular with other channels such as Facebook, Instagram and even email marketing. Hashtags allow users to search for posts and is useful in marketing. It allows your posts to last longer than a few moments or […]

Do you ignore the power of Instagram?

Instagram

Face it, humans are visual in nature. We move imagery. Even though you can post images on Facebook, there is something about Instagram that makes us like, comment and post to this social media channel. If you are not using Instagram in your marketing campaigns, you need to. You can use images you take with […]