Hank’s Marketing and Business Tip #90: 3 Sales MeetUp Takeaways
I went to a sales MeetUp last night. You can look into joining a MeetUp Group at www.meetup.com, I recommend it. You can find one for your industry or area of interest. It could also be a skill that you want to improve, such as sales. Here are the top three takeaways from the meeting […]
Hank’s Marketing and Business Tip #89: Envy
I recently wrote an article about network envy. This is when people become jealous about other people’s success. I also spoke about imposter syndrome. This is when someone does not feel as though they will be perceived as being knowledgeable. They think that they will be seen as a fraud. I go over some things […]
Forget Imposter Syndrome, Let’s Do Something About Network Envy
I am seeing more and more posts about imposter syndrome. Wikipedia describes imposter syndrome as a concept describing high-achieving individuals who are marked by an inability to internalize their accomplishments and a persistent fear of being exposed as a “fraud”. It goes on to say: “Despite external evidence of their competence, those exhibiting the syndrome […]
Hank’s Marketing and Business Tip #88: Marilyn Shannon Discusses Opportunities
I am joined by Marilyn Shannon, a best selling author, speaker, and coach. You can connect with her at www.marilynshannon.com. Check her book out: In Just One Afternoon, Listening Into the Hearts of Men. Keep your eyes and ears open for opportunities. Look for unique opportunities. Keep the doors open. Do the things that you […]
Hank’s Marketing and Business Tip #87: Fundamentals
Today we talk about embracing your fundamentals. You need to have SOPs in place for sales, marketing and customer service. If you have employees or plan on hiring employees, you need to follow fundamentals.
Hank’s Marketing and Business Tip #86: Referrals
In today’s tip, I discuss asking customers for referrals. This can be verbally or digitally. I recently had a security professional come to my home and when he left, he asked for referrals and was going to knock on some of my neighbor’s doors to see if they needed security. Make sure to offer rewards […]
Hank’s Marketing and Business Tip #85: Value and Service
Transcription: Hello everybody. Thank you for joining me to discuss having fun with customer service and providing value. I recently went on a trip in the Northeast, including Maine, Cape Cod, New Hampshire and parts of Canada. It allowed me to unplug a little bit and pay attention to what small businesses were doing when […]
Hank’s Marketing and Business Tip #84 Get to the Point
Transcription: Hello everybody. Thank you for joining me today . Today’s quick tip is get to the point. Whether it’s sales, marketing, blogging, or making videos, you do not want to have lengthy content so that people tune out and not listen to what you’re saying. Whether it is providing information, trying to sell a product, […]
Hank’s Marketing and Business Tip #83: Update
Transcription: Hello everybody. I wanted to provide a quick update to you. I am going to be rebooting my marketing and business tips. What I’d like to do is start including some video, more content, and possibly more interviews. To do that it is going to create more work, more time on my behalf, and […]
Hank’s Marketing and Business Tip #82: Start Somewhere
Transcription: This is Hank Hoffmeier with a marketing and business tip. Thank you for joining me today. What I would like to talk about is starting somewhere. Everyone starts somewhere in business, right? Maybe you start with one product, or maybe you have a service and you start with one customer and you grow from […]