This is Hank Hoffmeier with a marketing and business tip.

Today’s tip is about Facebook stories. Facebook stories is very similar to stories on Snapchat as well as  stories on Instagram. Have you checked those out yet? Have you used stories? Well if you have, you may find that if you have a younger demographic you are seeing some success. Maybe even if it is a little older, you are engaging also.

But try i if you have not, because it maybe in a way for you to put content out there for brand recognition and create a little bit of fun with your marketing. With Facebook stories, your story sits at the top of the application and people click on it and see your short stories that only last short time.

The thing about Facebook stories is you are able to add a little bit of flair to them, something called frames and stickers. Add frames to your video and images and it is fun to play around with. Another thing you can do is create a branded Facebook frame.  What you can do is open the Facebook camera effects homepage and create a frame that would be branded towards your company. Think of it as being your logo or slogan you have and you can allow people to use it as well as put it onto your own stories.

I think it is a great way to brand yourself a little bit further, have fun with marketing by using stories to see if it is effective for you and create some more business and more dialogue around what you have to sell.

Make sure that you are checking out stories, whether it is on Snapchat, Instagram or Facebook and try out the Facebook Frames for Facebook.

That is all for today’s tip. You can always look at previous tips or listen to them at and you could also subscribe in iTunes to my podcast. Thank you for tuning it will catch you next time.


  • Hank Hoffmeier

    Hank is an author, speaker, podcast host and Sr. Manager of Marketing Operations at Kickbox, a Ziff Davis company. With a passion for all things digital and social, combined with more than 25 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful.