Alexa

In this episode, we talk about email marketing segmentation and how you can obtain data to help you do it more and better!

Make sure to take the opportunity to enjoy yourself when traveling and visiting new areas. I am just now returning from New York City where I was speaking at Mailcon and I took the opportunity to see some cool areas of the city. What opportunities are you taking advantage of?

Today, I am joined by Keith Washo. Keith  lives in Raleigh, NC where for the last two decades has worked in sales & marketing for leading technology companies in Silicon Valley like Creative Labs, SanDisk, and Qualcomm.  His the author of the books,”The Heart Of Success”, sharing wisdom on growing your professional and personal life

My podcast was hijacked! Find out by whom and why it happened!

What is your “plus one”? For me it is when I add just a little extra to something I am doing. It usually ads more value. Maybe something like adding more to an email that helps the conversation further, or helping someone in need, even though I am busy.

Summer is here and it should not be the lazy days of summer when it comes to marketing. Make sure that your subject lines are on point. While your competition is taking a Summer break, win over the hearts and opens of your subscribers!

In this episode let’s discuss how people surround themselves with enablers, detractors, and flat-liners.