Hank's Marketing and Business Tips Podcast

A podcast with tips, tricks, and general information about business and marketing for small business owners and entrepreneurs. Even Professional marketers and CEOs can learn a thing or two!

Join Hank as he offers his knowledge and experiences. He also adds even more value by interviewing guests that share their stories and knowledge. 

Ways to Listen and Subscribe

To listen on your Amazon Alexa or Echo device, use the link above or simply say: Alexa/Echo install the Hank’s Marketing and Business Skill”!

Hank’s Marketing and Business Tip #32: Feedback

Transcription: This is Hank Hoffmeier with the marketing and business tip. When is the last time you listen to client feedback or asked for it? Many times, were too busy prodding along and developing our next marketing campaign, fulfilling customers’ orders, or servicing clients. We need to take a step back every now and then

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Hank’s Marketing and Business Tip #31: Repost App

Transcription: This is Hank Hoffmeier with the marketing and business tip When it comes to Instagram, there are plenty of times where you see other posts that you may want to share with your audience. There is an app called Repost that allows you to just do just that. What you do is when you see

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Hank’s Marketing and Business Tip #30: Reading

Transcription: This is Hank Hoffmeier with a marketing and business tip. When is the last time you read a book to help you become a better business person or leader? It is a great idea to always be learning and always stay on top of the skills that you need to improve upon. Maybe you

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Hank’s Marketing and Business Tip #29: Google AutoDraw

Transcription: This is Hank Hoffmeier with the marketing and business tip. If you are looking to use flat graphics or icons for any of your marketing campaigns, whether it is email or social media, Google AutoDraw is a great tool. Google AutoDraw allows you to scribble image on the screen, and Google will do its

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Hank’s Marketing and Business Tip #28: Instagram Pods

Transcription: This is Hank Hoffmeier with a marketing and business tip. Instagram is a very popular social media network and one thing is very challenging is to have your posts become very popular or obtain a large audience. A while back, I had a tip on using hashtags to help your post become found. But

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Hank’s Marketing and Business Tip #27: Intent

Transcript: This is Hank Hoffmeier with a Marketing and Business Tip for you today. Remember intent is a great thing, but intent plus action gets things done. Many times, business owners will  have goals and will actually plan out what they wanted to for the coming week or coming month, but what they fail to

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Hank’s Marketing and Business Tip #26: Pixel

Transcript: This is Hank Hoffmeier with a Marketing and Business Tip for you today. When it comes to online marketing, especially with serving ads, What you want to do is make sure that you are building an audience of people that you can retarget. Retargeting means serving ads to someone that is ready engage with

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Hank’s Marketing and Business Tip #25: Secure SEO

Transcript: This is Hank Hoffmeier with a Marketing and Business Tip for you today. I like to discuss website SEO or search engine rankings. If you have a website,  you want make sure that you have a secure website. In other words, you will need a certificate for security, or security certificate. This is something

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Hank’s Marketing and Business Tip #24: Nifty

Transcription: This is Hank Hoffmeier with a Marketing and Business Tip for you today. Today I like to talk about a tool that can help you with your marketing. The site is called niftyimages.com. What you can do is nifty images is that you can create personalized images such as birthday cards or gift card images,

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Hank’s Marketing and Business Tip #23 Long and Short

Transcript: This is Hank Hoffmeier with a Marketing and Business Tip for you. I would like talk to about customers today. One thing that you need to do is to be sure that you are aware of what your potential customers short and long-term goals are because when you are advertising or providing content to

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Hank’s Marketing and Business Tip #22: Competitor Research

Transcript: This is Hank Hoffmeier with a Marketing and Business Tip for you today. If you work with people and customers that have competitors, especially in the B2B market, you want to ensure that you learn about your customers competitors. What you be able to do is make sure that your product, service or information

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Hanks Marketing and Business Tip #21: Value

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for you today. One thing you want to make sure you are doing is providing value for your customers and clients. And this may be providing information or maybe product for free. It does have to be expensive or does not have to be lengthy.

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