People like what is familiar. They do not like the unknown. When you run a business, you want to deal with the familiar when speaking with customers and prospects. Discuss what is familiar, the results will be much better. If you are solving a problem or meeting a need, speak about what they know. If
WordPress 5.0, a large overhaul over the current platform, is almost out. Did you know that almost 30% of all websites are ran on WordPress? 5.0 is forcing business owners and wed developers to look at their website to see if websites are ready for the change. As a business owner, you should not be
Today, I talk about the importance of having videos for your products or services. Video is the most consumed type of content, especially on mobile. By explaining your products and services visually rather than through just sound and images. Pro tip: make sure to use captions/subtitles since many platforms start videos muted. With text added,
I know that it has been a while since I have created an episode. This is because I have been traveling internationally. I either had some time or technology challenges that hindered me from pushing out some content. Today, I would like to share a few tips on working while traveling. 1. Check internet speeds
Today I am joined by Kirk Deis from The Bug Squasher and Treehouse 51. Kirk, came on to the show to share some lessons he learned while starting up and running two businesses. I am recording this episode while I am in France and Kirk is in Newport Beach, California. We are both dealing with
I am still in France, I find that everything is a little slower, eating, talking, and mostly when you shop. Expect longer lines and do not expect that eager salesperson to approach that is eager to “help.” I think that we can take the message to slow down a little bit. By slowing down, you can
Have you ever heard the phrase: “It’s foreign to me?” Well, it means something that is not understandable or is confusing, or you are afraid of it. I am working in Carcassone France this week and have had some challenges. At a co-working place, I found it hard to communicate about the hours, connect to
Today, I am recording in Carcassone France. I am splitting my time here with vacation and work. It is important to take time off every now and then to recharge. People have different ways of recharging. Some people like to totally disconnect and others take shorter breaks. Find out what is best for you and
Have you ever been to a co-working space or start-up incubator? If not, you need to check one out. It is a great opportunity for you to network and also get your brand in front of people. You can also brainstorm new ideas for new products and services with people you may meet there.
The other day, I was speaking with a small business owner. She was telling me how she does competitive research. She is in a niche marketing (wigs) where there are high margins. This means that you always have to be on your toes and need to be able to adapt quickly. She finds ways to
I went to the beach this weekend. On the way, I stopped at a convenience store to get some water and snacks. I ended up locking my keys in the trunk. I recently read a good book titled Unfu*k Yourself: Get Out of Your Head and into Your Life, by Gary John Bishop. It is
Can you believe that have the year is over? Six months of 2018 are gone! What are you doing? What did you do? What did you accomplish? What did you not accomplish? I am sitting in a Starbucks that is located in an old bank. I am actually sitting in the bank vault, which made