Hank's Marketing and Business Tips Podcast

A podcast with tips, tricks, and general information about business and marketing for small business owners and entrepreneurs. Even Professional marketers and CEOs can learn a thing or two!

Join Hank as he offers his knowledge and experiences. He also adds even more value by interviewing guests that share their stories and knowledge. 

Ways to Listen and Subscribe

To listen on your Amazon Alexa or Echo device, use the link above or simply say: Alexa/Echo install the Hank’s Marketing and Business Skill”!

Hank’s Marketing and Business Tip #20: Typorama

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for you today. Today I would like to review a app that I use to create inspirational images and just images with text on them. It is called Typorama. I use it on iOS on my iPhone, and what you can do is choose the

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Hank’s Marketing and Business Tip #19: Spelling and Grammar

Transcription: This is Hank Hoffmeier with a Marketing and Business tip for today. When you are writing content for your website or your blog, make sure you are checking spelling and grammar. There is nothing like having a lot of errors on your page that makes your website or blog look unprofessional. Make sure that

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Hank’s Marketing and Business Tip #18: Long Tail Keywords

Transcription: This is Hank Hoffmeier with a Marketing and Business Tip for you. Today I would like to talk about keywords, for when you’re using keywords for pay per click advertising. If you are using Google Adwords and you were putting out ads based on keywords, what you’ll notice is popular keywords cost a lot

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Hank’s Marketing and Business Tip #17: Landing Page

Transcription: This is Hank Hoffmeier with a Marketing and Business Tip for you today. When you have people going back to a product or service that you were looking to sell, you want to make sure using a specific landing page for your audience to view.  What this means is you do not want to

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Hank’s Marketing and Business Tip #16: Copyright

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for today. What I would to discuss today is your website. If you have a website you want make sure you keep the copyright information at the bottom of your page up-to-date. Especially now that we are in a new year, 2017, if you have

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Hank’s Marketing and Business Tip #15: Oxygen

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. If you work at an office or have a home office, it is great to have a lot of oxygen available. Not only for you to breathe, but to keep you in a good mood. Not only oxygen in the air that

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Hank’s Marketing and Business Tips #14: Live Video

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. Make sure to use video with your marketing campaigns. Live video is a great way to obtain attention and get people to react very quickly to what you are doing and what you are recording. What you want to do is

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Hank’s Marketing and Business Tips #13: Recycle Tweets

Transcription: This is Hank Hoffmeier with your Marketing and Business Tips for the day. If you are using Twitter, make sure to send out your tweets multiple times during the day. Since there is so much noise on Twitter, you want to make sure that you are getting in front of your followers. And what

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Hank’s Marketing and Business Tip #12: Google My Business

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the Day. Are you looking to have your website or business be found more prominently in search results, especially with Google? Well, Google my business is a great way to showcase your business and show up prominently in search engine results. What you

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Hank’s Marketing and Business Tips #11: Mobile Pop-Up Forms

Transcription: This is Hank Hoffmeier with a Marketing and Business Tip for you today. Today’s tip is in regards to mobile websites. If you using pop-ups on your websites to obtain email addresses to send newsletters to, you need to be careful. If on the mobile version, that pop up, if it is covering a

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Hank’s Marketing and Business Tips #10: Pinning Tweets

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. Did you know that you can pin tweets to your Twitter profile? This is a great way to highlight information or a tweet that you want to show to your followers. What you need to do is head over to your

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Hank’s Marketing and Business Tip #9: Hashtag Holidays

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. I would like to talk today about hashtag holidays. A lot of people talk about hashtags, or the # sign before words when you are using those on social media, and yes, they are becoming more popular on Facebook. Mostly on Twitter

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