HMBT #153: A Good IPA

Hank's Marketing and Business Tips

Today we discuss IPA or Income Producing Activities and why they are important.

 

Author

  • Hank Hoffmeier

    Hank is an author, speaker, podcast host and Sr. Manager of Marketing Operations at iContact, a Ziff Davis company. With a passion for all things digital and social, combined with more than 25 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful. 

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