HMBT #277: It’s Not What You Think

In this episode, Lina Rugova talk about three things that you should focus on in 2022 for marketing and branding a business. You will be surprised about Lina’s pick for the number one item! Listen and learn!

We mention numerous tools that will help you this year such as WordPress, Elementor, Wix, Squarespace, Canva,, Fiverr, SEMRush, Moz, Google Search Console, Uber Suggest, Screaming Frog, Google Business Profile.

Webinar that I did with Annie Franceschi:

Connect with Lina:




  • Hank Hoffmeier

    Hank is an author, speaker, podcast host and Sr. Manager of Marketing Operations at Kickbox, a Ziff Davis company. With a passion for all things digital and social, combined with more than 25 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful.