Find New Ways to Engage on Twitter
Most people think that Twitter is a social media channel that you just use to push out updates. There are many other uses such as using it as a support channel or finding out about trending topics. When news breaks, Twitter is one of the first mediums to find information about what is happening. For […]
Facebook Dislike Button is a Reality
During a Facebook Townhall today, Mark Zuckerberg announced that they are planning to role out a dislike button. For the longest time, Facebook users have wanted the ability to dislike posts, but have only been able to like posts and then share their thoughts via comments. As mentioned in this post, we discussed coming across a news story […]
Facebook Lets You Compare Ads and Predict Success
Many businesses are hesitant to advertise on Facebook because they feel that the return on investment is not there. We feel that you get the most out of your advertising dollars on Facebook. You have the ability to highly target your audience, create look alike audiences and retarget visitors to your website. If you have not started […]
Instagram Adds Direct Messaging
Instagram is at it again! A few weeks ago, they added support for landscape photos, and not they are incorporating support for direct messaging. Users will be able to send direct messages to individual users or groups of up to 15 people. This new feature includes threaded messaging and the ability to share images in the […]
Use Facebook’s Grid Tool to See if Your Ad Meets the 20% Text Guidelines
If you create an image for a Facebook Ad, you need to make sure that the image has less than 20% text. You can use this handy Facebook Tool that will help you find out how it will fair with Facebook’s guidelines. There are plenty of times when I get frustrated creating an ad only to have […]
Instagram Now Supports Landscape Photos
Instagram announced today that they will support landscape photos in their iOS and Android apps. For the longest time, Instagram only supported square images. This was annoying at times. Users will see a new format button that will allow you to choose the best format. This will also work with video!
Tweetbot for Mac Now Supports for Longer Direct Messages and More
If you use Tweetbot for the Mac, you will be happy to know that version 2.0.1 will now support Twitter’s new tweet quote functionality and also the longer Direct Message length. For the retweet option, you will now have the option to quote a users tweet. As mentioned in this blog post, Twitter users can now send direct […]
Why You Should Be Using Instagram’s Search and Explore Feature for Business
Instagram added a new search and explore feature that includes trending hashtags and customized results of accounts that you might want to follow. You can still used the general search feature to find people or brands that you would like to follow. The search feature includes the ability to search by place, tag or people. […]
SnapChat Should Be Embraced By Businesses
Even though it launched in 2011, SnapChat is still growing in popularity. I have recently seen many small companies and also celebrities evenly adopt this social media channel as a way to tap into the millennial generation. If you do not use SnapChat now, you should give it a try. Here are 5 reasons that […]
3 Ways to Effectively Use Facebook Ads
Pound for pound, Facebook ads will provide the best return for your advertising spend. You can highly target and make ads go viral. If you own a business, you need to advertise on Facebook. Once you get started, here are three ways that you can improve your Facebook ad campaigns. First, lets talk about the types […]