Periscope Updated for Landscape Support

On September 10th, Periscope updated their app to support viewing and broadcasting in landscape mode. Ever since it’s inception, Periscope only allowed their app to be used in portrait mode. They also added something called Share Context. When someone you follow shares a broadcast, it appears in your home feed. With this update, they have […]
Facebook Dislike Button is a Reality

During a Facebook Townhall today, Mark Zuckerberg announced that they are planning to role out a dislike button. For the longest time, Facebook users have wanted the ability to dislike posts, but have only been able to like posts and then share their thoughts via comments. As mentioned in this post, we discussed coming across a news story […]
Instagram Adds Direct Messaging

Instagram is at it again! A few weeks ago, they added support for landscape photos, and not they are incorporating support for direct messaging. Users will be able to send direct messages to individual users or groups of up to 15 people. This new feature includes threaded messaging and the ability to share images in the […]
SnapChat Should Be Embraced By Businesses

Even though it launched in 2011, SnapChat is still growing in popularity. I have recently seen many small companies and also celebrities evenly adopt this social media channel as a way to tap into the millennial generation. If you do not use SnapChat now, you should give it a try. Here are 5 reasons that […]
3 Ways to Effectively Use Facebook Ads

Pound for pound, Facebook ads will provide the best return for your advertising spend. You can highly target and make ads go viral. If you own a business, you need to advertise on Facebook. Once you get started, here are three ways that you can improve your Facebook ad campaigns. First, lets talk about the types […]
Twitter’s New Birthday Balloons

It’s your Birthday! Well, maybe not today, but Twitter wants to help you celebrate! If you add your birthday to your Twitter profile, they will add animated balloons to your profile to help you celebrate.
How Social Media Is Important/relevant To Small And Medium Sized Businesses

Marketing and advertising has changed significantly since the beginning of the internet and tech mobility which has dramatically increased capability for small and medium businesses. Mobile and internet together have incited a new era in effective communication strategies and engagement. A website called “Thinking.com” reports a total of 6,915 million mobile subscriptions globally, so it’s […]
Collect Email Addresses on Facebook Without a Form

Facebook already allows you to add call to action buttons to ads on their platform. With Lead Ads you will not be able to add a “subscribe” button to your ads and collect email addresses and whatever other information you may find helpful. Here is the information that will be available: Full Name Email Street […]
Facebook Is Watching You, Or At Least What You Read

Have you ever came across a news story or post from a friend that is tragic in nature? We all have. The hard decision to make is whether or not to like the post. If you like it, does that make you a bad person? Or does that show empathy? That is a debate to […]
Twitter Removes Character Limit for Direct Messages

For the longest time, Twitter had the same 140 character rule for direct messages like it has for regular tweets. It was hard to actually have a private conversation since the limit was so short. Twitter announced that this change will be coming this month and the new limit will be 10,000 characters. Earlier this […]