• 3 Ways to Effectively Use Facebook Ads

    3 Ways to Effectively Use Facebook Ads

    Pound for pound, Facebook ads will provide the best return for your advertising spend. You can highly target and make ads go viral. If you own a business, you need to advertise on Facebook. Once you get started, here are three ways that you can improve your Facebook ad campaigns. First, lets talk about the types…

  • Twitter’s New Birthday Balloons

    Twitter’s New Birthday Balloons

    It’s your Birthday! Well, maybe not today, but Twitter wants to help you celebrate! If you add your birthday to your Twitter profile, they will add animated balloons to your profile to help you celebrate.

  • How Social Media Is Important/relevant To Small And Medium Sized Businesses

    How Social Media Is Important/relevant To Small And Medium Sized Businesses

    Marketing and advertising has changed significantly since the beginning of the internet and tech mobility which has dramatically increased capability for small and medium businesses. Mobile and internet together have incited a new era in effective communication strategies and engagement. A website called “Thinking.com” reports a total of 6,915 million mobile subscriptions globally, so it’s…

  • Collect Email Addresses on Facebook Without a Form

    Collect Email Addresses on Facebook Without a Form

    Facebook already allows you to add call to action buttons to ads on their platform. With Lead Ads you will not be able to add a “subscribe” button to your ads and collect email addresses and whatever other information you may find helpful. Here is the information that will be available: Full Name Email Street…

  • Facebook Is Watching You, Or At Least What You Read

    Facebook Is Watching You, Or At Least What You Read

    Have you ever came across a news story or post from a friend that is tragic in nature? We all have. The hard decision to make is whether or not to like the post. If you like it, does that make you a bad person? Or does that show empathy? That is a debate to…

  • Twitter Removes Character Limit for Direct Messages

    Twitter Removes Character Limit for Direct Messages

    For the longest time, Twitter had the same 140 character rule for direct messages like it has for regular tweets. It was hard to actually have a private conversation since the limit was so short. Twitter announced that this change will be coming this month and the new limit will be 10,000 characters. Earlier this…

  • 5 Ways You Can Use Social Media On Father’s Day

    5 Ways You Can Use Social Media On Father’s Day

    Father’s Day is around the corner. If you sell a product or service, you should capitalize on this time to grab the attention of your customers. Based on information from 2013, 61% of consumers had shopped online for their Father’s Day presents. This is a popular holiday for retailers to take advantage of, where gifts…

  • Twitter Now Lets You Share Block Lists

    Twitter Now Lets You Share Block Lists

    Let’s face it, not all Twitter users share good things. There are numerous scammers and nefarious folks in Twitter land. To combat this, Twitter allows user to block accounts. This will stop users from adding you to lists and will not show you @replies or mentions from that user. They will not be able to…

  • Do you #Hashtag?

    Do you #Hashtag?

    Do you use hashtags? Most people think that they are only for Twitter, buy they have been growing more popular with other channels such as Facebook, Instagram and even email marketing. Hashtags allow users to search for posts and is useful in marketing. It allows your posts to last longer than a few moments or…

  • Three Twitter Tips for Beginners

    Three Twitter Tips for Beginners

    Twitter may seem easy, but there is more to it than meets the eye. You just need an account and send out tweets, right? The answer is no. If you want to use Twitter to help your social campaigns there are three thinks that you need to do all the time. Follow other people – You…