Hank’s Marketing and Business Tip #23 Long and Short

Transcript: This is Hank Hoffmeier with a Marketing and Business Tip for you. I would like talk to about customers today. One thing that you need to do is to be sure that you are aware of what your potential customers short and long-term goals are because when you are advertising or providing content to […]

Hank’s Marketing and Business Tip #22: Competitor Research

Transcript: This is Hank Hoffmeier with a Marketing and Business Tip for you today. If you work with people and customers that have competitors, especially in the B2B market, you want to ensure that you learn about your customers competitors. What you be able to do is make sure that your product, service or information […]

Hanks Marketing and Business Tip #21: Value

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for you today. One thing you want to make sure you are doing is providing value for your customers and clients. And this may be providing information or maybe product for free. It does have to be expensive or does not have to be lengthy. […]

Hank’s Marketing and Business Tip #20: Typorama

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for you today. Today I would like to review a app that I use to create inspirational images and just images with text on them. It is called Typorama. I use it on iOS on my iPhone, and what you can do is choose the […]

Hank’s Marketing and Business Tip #19: Spelling and Grammar

Transcription: This is Hank Hoffmeier with a Marketing and Business tip for today. When you are writing content for your website or your blog, make sure you are checking spelling and grammar. There is nothing like having a lot of errors on your page that makes your website or blog look unprofessional. Make sure that […]

Hank’s Marketing and Business Tip #18: Long Tail Keywords

Transcription: This is Hank Hoffmeier with a Marketing and Business Tip for you. Today I would like to talk about keywords, for when you’re using keywords for pay per click advertising. If you are using Google Adwords and you were putting out ads based on keywords, what you’ll notice is popular keywords cost a lot […]

Hank’s Marketing and Business Tip #17: Landing Page

Transcription: This is Hank Hoffmeier with a Marketing and Business Tip for you today. When you have people going back to a product or service that you were looking to sell, you want to make sure using a specific landing page for your audience to view.  What this means is you do not want to […]

Hank’s Marketing and Business Tip #16: Copyright

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for today. What I would to discuss today is your website. If you have a website you want make sure you keep the copyright information at the bottom of your page up-to-date. Especially now that we are in a new year, 2017, if you have […]

Hank’s Marketing and Business Tip #15: Oxygen

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. If you work at an office or have a home office, it is great to have a lot of oxygen available. Not only for you to breathe, but to keep you in a good mood. Not only oxygen in the air that […]

Hank’s Marketing and Business Tips #14: Live Video

Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. Make sure to use video with your marketing campaigns. Live video is a great way to obtain attention and get people to react very quickly to what you are doing and what you are recording. What you want to do is […]