Hank’s Marketing and Business Tips #11: Mobile Pop-Up Forms
Transcription: This is Hank Hoffmeier with a Marketing and Business Tip for you today. Today’s tip is in regards to mobile websites. If you using pop-ups on your websites to obtain email addresses to send newsletters to, you need to be careful. If on the mobile version, that pop up, if it is covering a […]
Hank’s Marketing and Business Tips #10: Pinning Tweets
Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. Did you know that you can pin tweets to your Twitter profile? This is a great way to highlight information or a tweet that you want to show to your followers. What you need to do is head over to your […]
Hank’s Marketing and Business Tip #9: Hashtag Holidays
Transcription: This is Hank Hoffmeier with your Marketing and Business Tip for the day. I would like to talk today about hashtag holidays. A lot of people talk about hashtags, or the # sign before words when you are using those on social media, and yes, they are becoming more popular on Facebook. Mostly on Twitter […]
Hank’s Marketing and Business Tips #8: Success
Transcript: Hello , this is Hank Hoffmeier with another Marketing and Business Tip. Today’s tip is very simple. Don’t forget to celebrate your successes. Many people tend to dwell on the negative, or the fact that they need to grow their business and do not celebrate the successes they have. Even if it is a […]
Hank’s Business and Marketing Tips #7: Facebook Targeting
Transcript: Thank you for tuning into Hank’s Marketing and Business Tips. If you have client email addresses, did you know that you can upload them to Facebook and serve ads to them? You have probably seen these types of ads when you go and shop at Amazon.com. Maybe you are looking at a product, leave […]
Hank’s Marketing and Business Tips #6: Too Busy
Transcript: Thank you for tuning into Hank’s Marketing and Business Tips. Even though you are busy working all day trying to grow your business, don’t forget to treat yourself right, keep your body healthy, drink lots of water, exercise often, and eat the right things so you can be successful in your business. Stay in a […]
Customer Service Review: The Good and The Bad

This article fist appeared on LinkedIn Pulse. I have had experiences on both end of the spectrum over the last week when it comes to customer service. The one experience will make me want to shop at a particular store more and the other will make me research warranty information and look at other […]
Interview: How One Company is Changing with the Times

I recently had the pleasure to speak with Brandy Martin from Tarheel Tree Service in Haw River, NC. After going over their website and discussing some digital marketing campaigns, we decided to record our conversation. When Tarheel Tree started 36 years ago, their main channels for attracting new clients was using the Yellow Pages and […]
Hank’s Marketing and Business Tips: #5: Instagram Spacing
Transcription: Thank you for tuning into Hank’s Marketing and Business Tips. Today’s tips is in reference to Instagram posts. Have you ever seen a post that had a large amount of texting or spacing between the paragraphs. It makes it a lot easier to read. This does not happen if you are using Instagram. After […]
Hank’s Marketing and Business Tip #4: Customer Experience
Transcription: Thank you for tuning into Hank’s Marketing and Business Tips. One thing that is important is to make it a habit to go through your website and check out process at least quarterly. what you want to do is look at the experience of your visitors through your customers eyes. After all, the experience […]