Customer Service Review: The Good and The Bad
This article fist appeared on LinkedIn Pulse. I have had experiences on both end of the spectrum over the last week when it comes to customer service. The one experience will make me want to shop at a particular store more and the other will make me research warranty information and look at other […]
Interview: How One Company is Changing with the Times
I recently had the pleasure to speak with Brandy Martin from Tarheel Tree Service in Haw River, NC. After going over their website and discussing some digital marketing campaigns, we decided to record our conversation. When Tarheel Tree started 36 years ago, their main channels for attracting new clients was using the Yellow Pages and […]
Hank’s Marketing and Business Tips: #5: Instagram Spacing
Transcription: Thank you for tuning into Hank’s Marketing and Business Tips. Today’s tips is in reference to Instagram posts. Have you ever seen a post that had a large amount of texting or spacing between the paragraphs. It makes it a lot easier to read. This does not happen if you are using Instagram. After […]
Hank’s Marketing and Business Tip #4: Customer Experience
Transcription: Thank you for tuning into Hank’s Marketing and Business Tips. One thing that is important is to make it a habit to go through your website and check out process at least quarterly. what you want to do is look at the experience of your visitors through your customers eyes. After all, the experience […]
Hank’s Marketing and Business Tips #3: Receipts
Transcript: This is Hank Hoffmeier with your Marketing and Business tip for the day. Today’s tip is going be business related. Many of us that on our own businesses struggle with accounting and keeping up with receipts. One thing is digital receipts. If you receive receipts via email there is a great way to […]
Hank’s Marketing and Business Tips: #2: Instaheads
Audio Transcript: This is Hank Hoffmeier with your business and marketing tip of the day. Are you looking to grow your Instagram followers? If so, I found a great resource for you. Instaheads.com is now in beta and you can download their beta application to help you find followers. How this works is you can create […]
Instagram Now Supports Posting Up to 10 Photos as a Carousel
With it’s most recent update, Instagram is not allowing users to post up to 10 photos as one time, as a scrollable carousel. Users will see the update available over the next few weeks. The update kind of resembles the way the carousel ads on Facebook and Instagram now work. Users no longer need to […]
Landscaper Using Facebook In a Unique Way to Communicate With Clients
I recently started a discussion on a Facebook group about how landscapers use Facebook to help grow their business. So far, there are 48 replies and going strong. I was impressed with the amount of landscapers that are using Facebook to post pictures of their work and attract business. What caught my attention was a […]
How to Use Social Media as a Landscaper
As Spring approaches, It reminds me of when I was excited to go and hand out flyers door to door to obtain clients. I also put some of those flyers on mailboxes, hoping that I would not received a warning or a fine, since it is not legal to do so. Then there was the […]
Stories Are Coming to Facebook
First Snapchat, then Instagram, now Facebook will have “stories”. Stories are pictures and videos that disappear after 24 hours. Stories are not included in the News Feed. Users will see circular profile images at the top of their Newsfeed and when one is tapped on or clicked, it will bring you to that user’s Stories. […]