Hank’s Marketing and Business Tips: #5: Instagram Spacing
Transcription: Thank you for tuning into Hank’s Marketing and Business Tips. Today’s tips is in reference to Instagram posts. Have you ever seen a post that had a large amount of texting or spacing between the paragraphs. It makes it a lot easier to read. This does not happen if you are using Instagram. After […]
Hank’s Marketing and Business Tip #4: Customer Experience
Transcription: Thank you for tuning into Hank’s Marketing and Business Tips. One thing that is important is to make it a habit to go through your website and check out process at least quarterly. what you want to do is look at the experience of your visitors through your customers eyes. After all, the experience […]
Hank’s Marketing and Business Tips #3: Receipts

Transcript: This is Hank Hoffmeier with your Marketing and Business tip for the day. Today’s tip is going be business related. Many of us that on our own businesses struggle with accounting and keeping up with receipts. One thing is digital receipts. If you receive receipts via email there is a great way to […]
Hank’s Marketing and Business Tips: #2: Instaheads
Audio Transcript: This is Hank Hoffmeier with your business and marketing tip of the day. Are you looking to grow your Instagram followers? If so, I found a great resource for you. Instaheads.com is now in beta and you can download their beta application to help you find followers. How this works is you can create […]
Instagram Now Supports Posting Up to 10 Photos as a Carousel

With it’s most recent update, Instagram is not allowing users to post up to 10 photos as one time, as a scrollable carousel. Users will see the update available over the next few weeks. The update kind of resembles the way the carousel ads on Facebook and Instagram now work. Users no longer need to […]
Landscaper Using Facebook In a Unique Way to Communicate With Clients

I recently started a discussion on a Facebook group about how landscapers use Facebook to help grow their business. So far, there are 48 replies and going strong. I was impressed with the amount of landscapers that are using Facebook to post pictures of their work and attract business. What caught my attention was a […]
How to Use Social Media as a Landscaper

As Spring approaches, It reminds me of when I was excited to go and hand out flyers door to door to obtain clients. I also put some of those flyers on mailboxes, hoping that I would not received a warning or a fine, since it is not legal to do so. Then there was the […]
Stories Are Coming to Facebook

First Snapchat, then Instagram, now Facebook will have “stories”. Stories are pictures and videos that disappear after 24 hours. Stories are not included in the News Feed. Users will see circular profile images at the top of their Newsfeed and when one is tapped on or clicked, it will bring you to that user’s Stories. […]
Using Fun Holidays: National Backwards Day
Tomorrow is National Backwards Day. This is a good opportunity for companies to have a little fun and humanize their brand. You could wear your clothes backwards, do a process backwards or post a reverse video to your social media channels. Just make sure to capture it. National Holidays or as I like to call […]
Tax Time Means Opportunity to Cash In
Now is the time everyone is starting to think about tax refunds. If people have not planned how they will spend their refunds by now, they soon will. If you can get in front of them early enough, you might be able to attract some business. Think of discounts and specials that you can offer. Post your offers […]