Using Fun Holidays: National Backwards Day
Tomorrow is National Backwards Day. This is a good opportunity for companies to have a little fun and humanize their brand. You could wear your clothes backwards, do a process backwards or post a reverse video to your social media channels. Just make sure to capture it. National Holidays or as I like to call […]
Tax Time Means Opportunity to Cash In
Now is the time everyone is starting to think about tax refunds. If people have not planned how they will spend their refunds by now, they soon will. If you can get in front of them early enough, you might be able to attract some business. Think of discounts and specials that you can offer. Post your offers […]
Podcast: Discussing Business and Marketing
I recently appeared on Triangle Cast, where Jason Guigno and Corey Jeffreys explore the ways that people bend, break, or hack the rules to live a life of their choosing. This may include entrepreneurs, business leaders, and people from all walks of life. During Episode 8, there was a section where we discussed starting a business and being worried because […]
Planning for Success in 2017
This is the year of success. I am making sure of it. In November, I sat down and planned what I want to do this year. For Social Post Interactive, I went from wanting to help businesses (any) with their digital marketing campaigns to narrowing down the types of companies that I can help best. This […]
Snapchat Adds Universal Search
If you use Snapchat, you are aware that it is difficult to find the content you want to follow. With the roll out of Universal Search, you will be able to find more of what you want to see from friends and groups. You will also be able to navigate the app better and find friends […]
Instagram Story Ads
Instagram is now going to start adding a 5 second photo or 15 second video add between stories where there is more than on in a row. They will be set to autoplay with audio. Users will have the ability to skip by swiping. Instagram is boasting over 150 million users are now using stories. […]
Don’t Procrastinate Your Planning
Holidays are a good time to relax, spend time with family and loved ones as well as recharge for the New Year. It is easy to fall into the trap of relaxing too much and not planning to start off the New Year right. I get it, the food, fun and companionship is too compelling […]
Instagram: Save For Later
Instagram is at it again. They recently added other features like turning off comments, liking comments and other security measures. Now they have added something that I have really been waiting for, the ability to save posts to view later. It is as simple as tapping on the bookmark icon near the bottom left of the post. […]
Use Facebook to Re-Engage With Your Email Subscribers
As consumers, we all get busy. We all tend to put off making decisions, especially when it comes to shopping. Sometimes a little reminder helps. These days, people have their attention pulled in many different directions. Marketing on one channel, such as email, is limiting your conversion potential. You should be using other platforms to […]
Instagram Adds Three New Features
Three new features were added to Instagram to help users feel more secure. These changes will give users more control of how they interact with others using the service. The three changes include the ability to turn off comments for individual posts, remove followers on private accounts, and support for comment liking. To set up comment disabling, head over […]