HMBT #315: 1,000 Five-Year-Olds with a 160 IQ
We have all been there. You look at your quarterly dashboards, see a spike in sales, and someone in the room immediately claims credit for their favorite marketing campaign. But what would have happened if you never ran that campaign at all? In this episode of the HMBT podcast, I sit down with James Sun, […]
HMBT #314: Email Is Still King
Every few years, someone in the marketing world tries to declare that email is dead. After knowing each other for over a decade and working through the trenches of digital marketing, my friend John W. Hayes and I are still here, we are both a little grayer, and email is stronger than ever. John is […]
Why Your Personal Brand Is Your Greatest Asset in 2026
For 16 years, I gave my time, energy, and passion to the corporate tech world. I helped thousands of businesses fix broken automations, understand email deliverability, and optimize their digital marketing strategies. During that entire stretch, something else was quietly happening on nights, weekends, and early mornings. I was building my own brand. I launched […]
Why Trust, Judgment, and Real Relationships are Winning in 2026
The other day I stopped at my local Panera to pick up my sip club drink and get some work done. I passed by a strip mall that had a travel agency in it. While the business signage was still there, there was a for lease sign in the window. When is the last time […]
How to Build an Unshakeable Marketing Engine: Lessons From Behind the Mic of the Bob Cargill Marketing Show
Most business owners fail at marketing for one simple reason: they build their entire business on rented land. I sat down with Bob Cargill on episode 212 of the Bob Cargill Marketing Show (episode will be published soon)to break down how real brands build long-term enterprise value. We covered everything from email list growth to […]
HMBT #293: AL-GPT
In this episode, I sat down with Al Safati, CEO of Clarity Digital to talk about how SEO is changing and evolving. With over 26 years of experience in digital marketing, Al knows the ins and outs of SEO better than most. We first met at Digital Summit in Dallas, and this conversation felt like […]
Choosing the Right Marketing Platforms for Your Brand
When it comes to marketing, the age-old question of “Where should we post?” can make or break a brand’s strategy. The recent video “Say It, Don’t Spray It” cuts through the noise with essential advice: be strategic with your platform choices. Here’s a breakdown of how to make sure your brand is where it needs […]
HMBT #292: Before the Funnel
In this episode, Hank and Bolaji discuss effective demand generation strategies where they emphasize the importance of understanding audience needs, creating engaging content, and fostering brand affinity before guiding potential customers into the marketing funnel. Highlights: 🎙️ Engaging Content: Craft content that resonates with the audience, placing them at the center of the narrative. 🛠️ […]
HMBT #290: Saucy Shrimp
In this episode, I speak with Adam Tsang, a serial entrepreneur with various business ventures including restaurants, a media production company, a PR firm, and an e-commerce product. Adam discusses his journey from owning a single restaurant to managing multiple businesses, emphasizing the importance of people and processes. He shares insights on identifying entrepreneurial talent, […]
Mastering the Art of Vertical Videos: A Guide to Captivate Your Audience
In the dynamic world of social media, mastering the art of vertical videos is crucial for capturing and retaining your audience’s attention. With the majority of viewers consuming content on their mobile devices, you have mere seconds to engage them. In this guide, we’ll explore a proven success formula for creating compelling vertical videos that […]